Why Payton Communications?

How we work

We establish an active partnership with you to learn about your organization and understand your goals and objectives. Then, we create a customized communications and marketing plan with measurable objectives and results-driven strategies and tactics. We measure outcomes to assess our progress towards objectives and give you a tangible return on investment.

Pricing Structure

Chances are that you have multiple communications projects due simultaneously. You’re understaffed and on a tight budget. We know. We’ve been there. We also know how wonderful it feels to have a trusted partner who can take the reigns of a single task, a major project, or an entire program and get it done right, on time and on budget. So let us reduce your stress. Payton Communications offers clients three kinds of contract options – long-term retainers for ongoing “soup to nuts” consulting and day-to-day services, short-term project based contracts, and daily rates when you need an infusion of fresh ideas for strategic planning.

Benefits of Working with Payton Communications

Beverly M. Payton is Accredited in Public Relations

Accreditation is a voluntary certification program co-sponsored by more than a dozen communication industry professional societies and administered by the Universal Accreditation Board. Successful completion of the Accreditation process results in the awarding of the designation Accredited in Public Relations (APR) to qualified public relations professionals.

Successfully completing the Accreditation examinations indicates that a public relations professional has demonstrated broad knowledge, experience and professional judgment in the field. The program seeks to improve public relations practice. The designation Accredited in Public Relations (APR) signifies a high professional level of experience and competence.

Results, not overhead

As a virtual PR firm, Payton Communications has a lean, flexible business model. You can be confident that we have the resources to handle a big program or project. Beverly Payton’s well-established network of strategic partners allows her to assemble an appropriate “virtual team” of creative professionals–graphic designers, copywriters, proofreaders, photographers, website developers, market research firms, media distribution companies, video production companies, satellite media uplink companies, and other independent public relations practitioners–whatever it takes to get the job done. You pay only for the services you need. That means more of your budget is directed to service deliverables—not overhead.

Social Good

In addition to our pro-social mission, we are a woman-owned business. We have extensive experience working with national and local nonprofits that address health issues, environmental stewardship, disaster relief, water safety, and the outdoors.